European & International Companies: Grow your business in North America We adapt and market your products and services to the United States and Canada; and have the marketing expertise and resources to help grow your North American business. We develop and implement North America marketing and business development programs for European & International companies.

We provide you full marketing and sales support services including

	Research market and competitors
	Assess North American market potential
	Adaption to US/Canada markets
	Develop North American strategic marketing plan
	Build sales channels and recruit sales representatives
	Branding and pricing strategies
	Target groups identification
	Websites and sales materials tuned for US audiences
	Business telemarketing sales lead generation
	Promotion and trade shows

Case Study 
North American Sales Lead Generation Program
for Belgium-based engineering firm

The Challenge:

A European engineering company needed to expand its USA presence and quickly identify companies interested in buying their fluid power system simulation tools and engineering design services.

Our Approach:

We started by identifying ideal customers for our client. The list consisted of medium and large manufacturing firms in specific industries.

We then identified the proper contacts within each firm. These contacts generally were high level executives, engineering directors, project managers and product designers.

We then communicated with each contact using an integrated telemarketing and email campaign to educate them on the value of our clients products and services, and to qualify each prospect on their interest, need, budget and purchasing timeline.

For those prospects that met our qualification filtering criteria, we then scheduled phone sales appointments for our European client's sales team.

Our Results:

The campaign identified over 80 near-term sales opportunities, which our client then forecasted will lead to over $400K of North American sales.